About the Accelerator

Startups at pre-series A/series A are most vulnerable to people-related stresses. These are always costly, and very often fatal. In these stages, the startup has moved on from being a ‘group of friends’ but hasn’t yet become a large, well-resourced machine with clear processes and SOPs. Founders in these stages particularly find themselves overstretched between pushing behind growth and managing operations. The startup faces a tension between ‘hustle’ and ‘SOPs’, with no clear path to formalisation. The People & Culture Accelerator by IIMA Ventures at IIM Ahmedabad is designed for pre-Series A/ series A startups struggling with challenges related to talent and people related processes. It includes designed and tested interventions across the spectrum of challenges faced by founders such as hiring, performance management, building culture, being a leader etc.